Sales Representative - Ghs 8,628.75
Job Objectives
The Retail Sales Rep is responsible for maximizing customer satisfaction of cement distributors and retailers within a particular Region. The Retail Sales Rep must develop and maintain strong relationships with cement distributors and retailers by adding value to their business.
Key Duties and Responsibilities
Sales Strategy and Go-to-Market Plan
• Collaborates with the Senior Sales Representative to develop effective sales strategies and a go-to-market plan to achieve sales targets.
• Analyzes market trends, customer preferences and competitors to formulate effective sales approaches.
Customer Training and Support
• Coordinates with the Sales Trainer to identify training needs of customers and ensure they are adequately supported to promote product knowledge and sales proficiency.
• Conducts product training sessions for retailers and distributors to improve their understanding and selling techniques.
Logistics and Order Management
• Ensures availability of trucks at the plant to deliver distributor orders promptly and efficiently.
• Monitors order fulfillment and resolves any logistics-related issues promptly.
Customer Satisfaction
• Maintains a high level of customer satisfaction among distributors and retailers by addressing their needs and resolving issues promptly.
• Addresses customer queries, concerns and complaints promptly and professionally.
Monthly Sales Target Achievement
• Sells the specified target number of bags monthly through the distribution channel.
Distributor Development
• Develops and manages a target number of distributors who consistently purchase the minimum number of bags per month.
• Provides ongoing support and assistance to distributors to enhance their performance.
Achievement of EBITDA Targets
• Collaborates with the team to achieve the region's EBITDA targets through effective sales and distribution strategies.
• Assesses progress and implement corrective actions as needed to ensure goal attainment.
Team Management and Development
• Recruits, manages, and develops Market Developers to aggregate sales for distributors, manage retail availability, and gather market information.
• Provides coaching and development opportunities to enhance the team's performance.
Credit and Account Management
• Manages credit-related activities, including customer credit limits, cash collection, and weekly account reconciliation.
• Monitors credit risk and take appropriate measures to mitigate potential losses.
Marketing Collaboration and Execution
• Collaborates with the marketing team to develop marketing strategies and ensure their successful execution in the assigned region.
• Supports the implementation of marketing campaigns and promotional activities.
Key Requirements
Academic/Professional Qualifications and Work Experience
• A minimum of a Degree in Marketing, Business Administration or a related field from a recognised university.
• Minimum of 3-5 years of relevant working experience as Sales Representative, or similar role with an FMCG company.
Competencies
Skills and Behaviours
• Strong persuasive interpersonal skills.
• Tactical and Proactive.
• Well organise and diligent.
• Strong problem-solving skills.
• Strong oral and written communication skills.
• Ability to pay attention to details.
• Critical thinking.
• Goal-oriented with a track record of meeting and exceeding sales targets.
• Ability to work independently and collaboratively with cross-functional teams.
Technical
• Knowledge of Microsoft office (word, excel, PowerPoint)
• Good data-gathering and analysis skills.
• Work through complex issues and challenges.
• Goal-oriented with a track record of meeting and exceeding sales targets.
• Expertise in managing distribution channels.
• Ability to negotiate customers, distributors to secure favorable deals.
• Ability to manage customer credit limit and manage cash collections.
• Strong strategic thinking and planning abilities to develop comprehensive sales strategies and go-to-market plans.
Salary
Ghs 8,628.75
Monthly based
Location
Tema, Greater Accra Region, Ghana
Tema, Greater Accra Region, Ghana