JOB DESCRIPTION
Top Accountabilities:
- Sales Enablement and Training: Spearhead initiatives to enhance the capabilities of the sales team, fostering a culture of continuous improvement and excellence.
- Cross-Functional Collaboration: Work collaboratively across various functions and regions to drive behavioral transformation through effective tools and processes, enhancing team competitiveness.
- Strategic Implementation: Partner with Sales Team Leadership to roll out and embed new initiatives focused on functional and leadership development.
- Performance Management and Analytics: Track key sales performance metrics and provide data-driven insights and recommendations to sales leadership.
- Change Management and Continuous Improvement: Lead initiatives to drive a high-performance sales culture, stay up to date on industry trends and promote a culture of learning and innovation.
Key Accountabilities
- Sales Excellence: Lead the implementation of the GBFoods Way of Selling (GBWS) in Ghana, aiming to develop a top-tier sales team by enhancing coaching capabilities and establishing structured, disciplined routines.
- Training Facilitation: Organize and conduct regular training sessions to ensure continuous skill development and knowledge enhancement.
- Coaching and Mentoring: Embed and sustain GBWS Standards of Sales Excellence through rigorous coaching on structured calls, persuasive selling techniques, and brand knowledge during trade accompaniments.
- Execution Excellence: Champion the Gbfoods RED (Right Execution Daily) initiative, ensuring its successful rollout, embedding, and sustainment to drive superior retail execution- using UVE (and other related tools). Also drive tactical Customer & Trade Executions across the country.
- Performance Management (Sales Team Accreditation): Oversee trade performance routines and audits across the sales team, including RSM, ASM, TSM, SCO, VSP, MDM, and MDE, to ensure consistent performance and adherence to standards.
- Training Calendar Management: Develop and publish a quarterly training calendar at least one month before the start of each quarter, ensuring clear communication and understanding of all cycle plans through dramatization of activities in cycle briefings and area meetings.
REQUIREMENTS
Education:
- Bachelor’s degree in Sales, Marketing, Business Administration or related field
- MBA is a plus.
Experience:
- Minimum 10 years of experience in sales leadership roles within the FMCG or related industry.
- Proven success in driving sales performance, in-market execution, and team capability development.
- Extensive experience managing customer relationships and channel strategies at a senior level.
- Proven track record of driving results
- Sales effectiveness strategy development and implementation.
Skills:
- Mastery in commercial acumen, customer management, selling skills, and negotiation.
- Expertise in identifying and driving sales drivers and IMEX.
- Demonstrated ability to lead and inspire teams, with a focus on talent development and succession planning.
- Influencing and Negotiation Skills
- Strategic Vision and Execution
- Leadership and Team Management
- Customer Focus
- Analytical Thinking and Decision Making
- Results Orientation
Personal Attributes:
- Strong leadership and stakeholder management skills.
- Ability to work under pressure and meet tight deadlines.
- Demonstrate the ability to work independently and proactively.
- High level of organization and attention to detail.
- Adaptability and willingness to learn new technologies and marketing trends.
Key Success Indicators:
- Achievement of sales growth and market share targets.
- Improved sales force capabilities and overall productivity.
- Effective execution of IMEX strategies.
- Enhanced customer satisfaction and channel performance.
- Development of a strong pipeline for senior sales leadership roles.
Collaborators:
- Sales Leadership
- Marketing
- Customer Service
Salary
Competitive
Monthly based
Location
, East Gonja Municipal District, Savannah Region, Ghana, Savannah Region, Ghana
Job Overview
Location
, East Gonja Municipal District, Savannah Region, Ghana, Savannah Region, Ghana
