JOB DESCRIPTIONS
Key Responsibilities:
- Design and implement go-to-market plans for new products and services.
- Develop engaging, customer-centric messaging and positioning.
- Conduct market research to understand customer needs and industry trends.
- Create sales support materials such as presentations, brochures, and FAQs.
- Track KPIs and optimize marketing strategies for better outcomes.
- Advocate for customers within the organization, influencing product and marketing strategies.
- Lead and mentor the marketing team to drive innovation and success.
- Collaborate with product teams to define target audiences and value propositions.
- Ensure consistent messaging across all marketing and sales channels.
- Develop and execute multi-channel marketing campaigns, including digital, social media, and content marketing.
- Lead customer education initiatives through demos, webinars, and tutorials.
- Work closely with product, sales, and customer success teams to ensure alignment and maximize ROI.
Qualifications:
- Proven experience in product marketing or a related field.
- Strong communication and leadership skills.
- Ability to collaborate effectively across teams.
- Experience in managing multi-channel marketing campaigns.
Salary
Competitive
Monthly based
Location
Accra, Greater Accra Region, Ghana
Job Overview
Location
Accra, Greater Accra Region, Ghana
