Job Descriptions
Responsibilities
- Campaign Driving - Owning campaign briefs, media plans, and creative requests. Overseeing kickoff, delivery, and launch of content and creative assets.
- Working with team members and channel managers to optimize for best performance and consistent, repeatable results.
- Campaign Reporting - Tracking and measuring campaign performance across all placements, and presenting campaign results in a dashboard/deck and/or group setting.
- Relationship Building - Establishing and maintaining strong relationships with stakeholders and channel partners to ensure campaign buy-in across marketing. Facilitating great communication and collaboration across all marketing teams.
- Knowledge & Expertise - Staying informed and on top of marketing trends that drive success in branding, demand generation, and customer success. Being a reliable resource for the team and stakeholders.
Qualifications and requirements
- Solid experience in managing campaigns and projects that integrate various channels, overseeing timelines, resources, and budgets
- Strong communication and organization skills with ability to build relationships with stakeholders
- Proficiency in digital marketing tools and channels.
- Experience in creating media plans for internal and external channels.
- Ability to develop an understanding of the customer journey: from awareness to engagement to conversion
- Ability to work with channel managers and creative team members to implement tests that optimize campaign assets and improve performance.
- Data Analysis skills to measure campaign performance using Google Analytics, Tableau and/or Salesforce.
- 4-year degree in marketing or digital marketing preferred
Skills
- Proactive - The ability to own your work and work autonomously
- Problem solver - Anyone can find a problem. We need people who want to solve them.
- Previous campaign management experience for digital channels
Salary
Competitive
Monthly based
Location
Accra, Greater Accra Region, Ghana
Job Overview
Location
Accra, Greater Accra Region, Ghana
