Manage and grow revenue and market share at designated agencies to maximize customer satisfaction and achieve Axon Federal’s strategic objectives
Develop and maintain team relationships to ultimately drive revenue growth
Results-Oriented: Meet and exceed assigned monthly, quarterly and annual sales revenue and productivity targets assigned
Forecasting: Must be able to confidently predict daily/monthly/quarterly/annual sales bookings utilizing pipeline management for each sales report. Must commit and take responsibility for the accuracy and achievement of the sales forecast
Reporting: Verify daily results, productivity measures, and assist with commission tracking
Process Improvement: Interface with various groups within Axon to help improve the overall sales process as well as drive the strategic initiatives of the sales group
Customer Experience: Ensure consistent delivery of amazing service
Manage Activities: Ensure activity standards are being delivered. Demonstrate clear ability to correlate activity standards with Business Results. Ensure use of Salesforce.com and accuracy of metrics.
Collaboration: Work with other Axon business functions to improve ability to improve the effectiveness of cross-functional processes
Spirit of Intent: Understanding of the essential role of Management is to deliver business results through people. The Axon Sales Director understands the responsibility of knowing and demonstrating the key values of Axon in everything that he/she does.
Staffing: Accepts responsibility for the monthly revenue production of the sales headcount assigned. In the event of turnover, the Sales Director understands that replacement personnel must already be hired, trained and ready to perform
Report Development: Monitor and track sales reports’ individual performance, strengths and areas of opportunity, while also being able to clearly communicate evaluations and execute developmental steps (Performance Improvement Plans)
Role Model and Coach: The Axon Sales Director must be the most effective and skilled sales resource on the team. Able to teach sales skills and track record of exceeding annual sales objectives are fundamental requirements. The Axon Sales Director must be an exceptional representation of professionalism at all times
Training: Work with other sales leads to identify, prepare and execute incremental sales skills or product training in order to improve close ratios and increase productivity
Communication: Meet with each sales report individually for a weekly 1:1 to review previous month’s results, lessons learned and areas for improvement. Regularly travel with reps to coach through sales and assist with the sales process
Performance Management: Coach lowest performers for improvement and replace those that do not respond.
Requirements:
Experience building, managing, and scaling results-oriented sales teams
Senior-level experience in cradle to grave federal defense sales with emphasis in opportunity capture management and proposal development
Experience with selling direct and into government contract vehicles
Experience using Salesforce as your client relationship management tool
Experience working with and understanding of federal government agencies and DoD customers
Extensive knowledge of federal acquisition regulations and federal government budgeting processes
Clear, concise, and direct communication skills briefing senior business executives and customers
Proven ability to provide accurate long-range forecasting of revenues, orders, and margins for your book of business