Digital Engagement & Content Manager, Global Communications
Innovations for Poverty Action
Colombia
Full Time
JOB DESCRIPTION
Responsibilities
40% - Content Strategy and Creation:
Develop and execute comprehensive content strategies across all digital platforms, ensuring consistent messaging and brand voice
Write, edit, and manage compelling content for the website, blog, monthly newsletter, and social media channels
Work with research, communications, philanthropic partnership teams, and other internal teams to translate complex findings into accessible content for various audiences
Create engaging multimedia content, including photos, videos, and infographics to support storytelling
Maintain editorial calendar and coordinate content production with global teams.
20% - Digital Engagement
Lead social media strategy and management across LinkedIn, X, Facebook, and YouTube
Plan and execute organic social media campaigns to support strategic communications priorities
Manage blog writing and review, ensuring adherence to IPA writing guidelines
Support website content updates, as needed
Monitor and analyze engagement metrics to optimize content strategy and campaign performance.
20% - Philanthropy Support
Collaborate with the Philanthropy and Partnerships team to create targeted content for fundraising initiatives and donor engagement, including the annual fundraising campaign.
Qualifications
Required:
5+ years of experience in digital communications, content management, or a similar role
Proven track record in developing successful content strategies and engagement campaigns for research, international development, or academic organization
Strong project management skills with ability to manage multiple deadlines
Exceptional writing and editing skills with meticulous attention to detail
Experience with social media management platforms (e.g., Hootsuite, Sprout Social)
Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite)
Excellent interpersonal skills and ability to work with diverse global teams across time zones
Bachelor’s degree in communications, Marketing, Journalism, or related field
Ability and willingness to travel up to 5% of the time.
Preferred:
Experience in nonprofit, academic, research, or international development sector
Additional language skills (French and/or Spanish) would be an asset