Develop and implement a content and social media strategy that grows Cryptofully's user base and brand identity.
Develop and manage a dynamic editorial calendar aligned with Cryptofully's brand voice and marketing objectives, while ensuring deadlines are met.
Create and manage content across blogs, websites, Twitter, Instagram, LinkedIn, Facebook, TikTok, and YouTube to engage, educate, and convert audiences.
Lead community engagement, responding to comments, messages, and brand mentions in a timely and strategic manner.
Craft tailored content (posts, threads, short videos) optimized for each social platform to maximize audience reach and engagement.
Identify and manage influencer partnerships and thought leader collaborations within the web3 industry.
Track and report on key metrics (engagement rate, follower growth, CTR, etc.) to inform social media strategies and demonstrate ROI.
Stay on top of emerging Web3 trends, memes, and community talking points to keep Cryptofully's content fresh and relevant.
Specifications
At least a Bachelor's degree in marketing, social sciences or related field
Proven experience (3+ years) in content creation, strategy development and execution, preferably in a marketing role.
Exceptional SEO writing, editing, and storytelling skills with a knack for simplifying complex ideas.
Proficiency in using analytics tools (Google Analytics, social media insights, etc.) to measure content performance.
Ability to balance multiple projects while maintaining attention to detail and meeting deadlines.
A creative mindset paired with a marketer’s instinct for what drives growth and impact.
Strong understanding of content marketing principles and audience engagement strategies.
Experience managing content workflows and editorial calendars.
Familiarity with SEO best practices and CMS platforms is a plus.
What we offer
Fully remote opportunities under a flexible work environment
Competitive salary
Paid time-offs including paternity leave
Access to relevant courses/learning programs
Lively work environment and flat organization
A close-knit team with a great passion for working collaboratively