Communication Strategist

JOB DESCRIPTION

Responsibilities

Job Creation: Direct & Indirect

 • Business Development: To sign-on new clinics, the team size will increase. Our preferred hiring pool is 1-5 years’ experience with medical and / or technology background (e.g., radiographers, biomedical engineers, engineers, pharmacists, medical device sales). The team size is expected to reach 20 people in 5 years.

• Customer Success (on-boarding and after-sales support): The preferred candidates are fresh or recent graduates with good people skills or experience in healthcare (e.g., medical sales, radiographers, pharmacists). We will recruit 2-3 pharmacists directly for the Pharmacy product. The team size can increase to potentially 95 people in 5 years.

 • Pharmacists: Our pharma partners will have increased sales and will need more pharmacists. Digitization will automate mundane tasks and allow pharmacists to upskill, focusing on higher value-add services.

 • Medical Staff in Clinics: Increased efficiency, reduction of admin costs, increased patient volume will potentially result in clinics hiring more medical staff especially nurses.

• Other: To support deliveries, the platform will hire drivers and support staff. Based on initial estimates, we expect hiring over 100 delivery drivers and support staff over the next 5 years

The Ghana JET Project is committed to supporting enterprises in the pharmaceutical sector ecosystem who have the potential to create jobs to expand the sector with all types of tolls to make navigation in the sector very convenient, easy, seamless, and comfortable.

Objectives of the Assignment

1.      Identify all potential hospitals, clinics, pharmacies etc using some form of criteria

2.      find communication channels to reach as many of the potential clients as possible

3.      provide comparable cost outlays for the use of the communication channels

4.      provide pathways through which potential clients can be reached quickly.

Scope of Work

1.      identify potential clients (hospitals, clinics, pharmacies, maternity Homes, health Centres, CHIPS Compounds etc)

2.      identify the channels for reaching out to all the clients and costs for doing so

3.      identify all possible means to reach the possible clients

4.      Risks and Mitigation Plans

Deliverables

1.      Provide a list of possible clients (hospitals, clinics, pharmacies etc in 3 tiers of importance with justifications)

2.      Provide a list of communication channels and their costs outlays and the preferred channels

3.      Provide a path deployment of the communication tools

4.      Provide a communication strategy document for PHV

5.      Risks and mitigation plans

Time Frame/Deadline for Deliverables

The duration of the assignment shall be 30 days